As a business owner, it’s important to understand how your customer base is interfacing with your business’s online presence, and if there are any glaring user-unfriendly issues that could impact their experience. It may even drive them towards competitors of […]
A tool that many businesses, organisations and individuals use when setting up their website is search engine optimisation (or SEO). This tool ensures that the website’s visibility on initial searches for something that their product or service matches is much […]
Online websites are a great way to reach the digital audience and promote a business’ products and services in one place. With easy to understand website builders just a click away, a well-designed website can pull an audience in from […]
These are features you should make sure you have on your website: Your contact information should be easily accessible. Potential customers should know how to get in touch with you if they want your products or services. Try to have […]
Webinars are online conferences that have become much easier to host with technological advances. They are also cheaper and, if used correctly, can be beneficial for your business. Build brand authority and trust Giving potential and current customers the opportunity […]
Although other social media platforms can be more casual, having a strong LinkedIn presence can be helpful to form partnerships and onboard skilled team members. The steps to building an engaging and professional LinkedIn page for your business is straightforward […]
Each person uses the internet in a different way. Whether they regularly access the internet for their job or only go on it to watch movies and shows, users have found a way to utilise the internet for their convenience. […]
Content should be produced with the intention of it going viral and being shared across a broad number of platforms. Although this sounds ambitious, it is a good practice to help ensure solid planning is being incorporated into creating content […]
The term SEO gets thrown around a lot, but what does it mean? Search Engine Optimisation is the process of increasing the quality and quantity of your traffic through organic search engine results. Quality pertains to the types of people […]
Digital transformation of a business allows you to reach a wider audience and makes interaction with your business a lot more appealing as it is convenient for customers. This will help your business grow and flourish in today’s atmosphere. To […]
